Avaya appoints a new Canadian channel chief

LAS VEGAS – It’s been three weeks since Avaya Canada’s channel chief, Ange Valentini, left the company for a role at Israel-based Check Point Software Technologies Ltd., and Avaya has now named a replacement.

Corey Mindel, a seven-year company veteran, will take over the position as channel leader for Avaya Canada, effective immediately, the company announced on Feb. 14.

Avaya says he will work to grow its business in the Canadian market by “optimizing and increasing channel coverage and focusing on greater competency through a network of existing and new channel partners.”

Mindel will also be in charge of leading and executing Avaya’s channel strategy and “maintaining strategic executive partner relationships and strategic partner recruitment.”

Corey Mindel, Avaya channel chief
Corey Mindel, Avaya Canadian channel chief

“Avaya is an incredible organization, and I couldn’t be more excited for this new opportunity,” Mindel says in the company’s press release. “I look forward to continuing to grow Avaya’s business here in Canada by working closely with my colleagues and partners.”

Mindel has extensive channel experience and a deep understanding of company technology, programs and processes, Avaya says. He previously held the role as Avaya’s Canadian channel VAR leader, where he oversaw all of the company’s value added resellers, managed a team of the industry’s top channel managers for Canadian partners, and worked closely with Avaya distributors.

Before that, Mindel held channel and sales positions at IBM and Nortel before transitioning to Avaya as part of the Nortel acquisition in 2009.

“Corey Mindel has developed a deep knowledge and experience in executing channel and distribution programs to drive channel growth, and we’re eager to have him take on this new role with Avaya,” says Santiago Aguirre, senior director of channel and distribution of Americas International at Avaya. “I’m confident he will make a positive, immediate impression by driving continued growth in the Canadian market.”

This marks another recent instance of Avaya promoting from within for big channel roles, with Rejean Bourgault being unveiled as the company’s new managing director and president of sales on Feb. 13.

Mindel will be based in Toronto.

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Mandy Kovacs
Mandy Kovacshttp://www.itwc.ca
Mandy is a lineup editor at CTV News. A former staffer at IT World Canada, she's now contributing as a part-time podcast host on Hashtag Trending. She is a Carleton University journalism graduate with extensive experience in the B2B market. When not writing about tech, you can find her active on Twitter following political news and sports, and preparing for her future as a cat lady.

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