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Backup and storage software vendor pairs up with Ingram Micro

Memeo and Ingram Micro will bring its backup solutions to market

With help from Ingram Micro in the U.S. and Canada, Memeo Inc., a California-based software vendor of digital media management services, is expanding its presence and solutions across the continent.

Memeo, located in Aliso Viejo, Calif., offers solutions that allow users to share, manage and protect their digital lives. Ted Sanchez, Memeo’s channel manager, said the company is working with Ingram Micro as part of its overall channel distribution strategy.

“We’ve had resellers in the past who have purchased from us directly,” Sanchez said. “But now we have a partner program and a distribution partnership with Ingram Micro so resellers can purchase our business products through them.”

Memeo also has what Sanchez called a “comprehensive channel program” where resellers can receive relevant training, marketing tools and any other tools or resources they may need. To date, Memeo has about 200 resellers throughout North America. Sanchez said through the company’s reseller recruitment campaigns and efforts, he hopes to have another 300 resellers recruited by the end of this year.

“We’ll have campaigns through third party partners, our OEM partners and through distribution,” Sanchez said. “We’re targeting resellers who focus on the SMB (market). In Canada, I’m hoping I can get between 30-50 resellers signed up.”

Resellers can earn at the very least, 20 per cent margins on products, with the ability to earn more, Sanchez added.

Some of company’s products include the Memeo Backup Professional solution, a management console that provides users with local and online backup, and another product called AutoSync that allows end-users to sync up their computers and devices. Backup Professional comes with 1GB of storage and its suggested MSRP is US$99.95 per license.

Memeo’s most recent release is its Memeo Send solution, which lets users manage their file transfer solutions and also giving them the option of sending large files from person to person.

Robert Phillips, director of marketing at Memeo, said if customers want to purchase additional online storage, they can buy it in increments of 10GB, 50GB, 100GB, or 200GB limits, and pay on a monthly or annual basis.