In an effort to personalize the TV, Intel on Monday said it will show off prototype devices that bring the Internet to the TV viewing experience.
The company plans to show off consumer electronics prototypes that run “widgets,” or mini-applications that could complement TV viewing with information from the Internet, the company said. These widgets will also allow TV watchers to talk to friends in real time or buy products advertised on TV from online stores.
The devices, which could include TV sets or cable set-top boxes, will be shown at the International Consumer Electronics Show, which will be held in Las Vegas between January 8 and 11.
The prototypes shown at CES will bring The Widget Channel to life, said Mary Ragland, an Intel spokeswoman.
Intel also expects to announce new partnerships with content and service providers for The Widget Channel. The company also will introduce services “moving beyond just leisure and entertainment and television,” said Genevieve Bell, an Intel fellow who specializes in studying user interaction with technology.