< 1 min read

Pivot3 revamps partner program for hyper converged market

Channel Strategy

Pivot3 unveiled an expanded Global Partner Program to support channel partners in the hyper converged market.

What’s new is Pivot3 has split its program into two tiers: Premier and Associate. Channel partners will have to complete the Pivot3 Certified Service Delivery Professional certification. Pivot3 is also formalizing its Partner Advisory Board, allowing partners the opportunity to provide feedback and participate in pilot programs around new product launches with exclusive previews, pre-training and the ability to be first to market.The new program now offers three new sales and technical enablement certifications, including the Pivot3 Certified Sales Professional, Pivot3 Certified Pre-Sales Technical Professional and Pivot3 Certified Service Delivery Professional.

The new program includes more resources and benefits, said Mark Maisano, vice president of Channel Sales at Pivot3.
Maisano added that Pivot3 is a 100-per cent channel driven vendor and wants to work side by side with the channel. Look for Pivot3 to increase channel events and customer support to service delivery. Maisano believes this effort will help to build the sales pipeline for the channel.

Pivot3 added several key elements to its program:

  • A refined compensation structure to guarantee prices and discounts as soon as a deal is registered and incentivize deal registrations earlier within the sales process;
  • Post-sale service delivery, allowing partners the option of providing installation and ongoing professional services;
  • Proposal-based market development funds, allowing greater flexibility, customization and funding for partners both large and small who can demonstrate a strong return on investment with a Go to Market plan;
  • New co-marketing benefits, including content syndication, a marketing platform with social media support, lead passing and quarterly campaign planning assets.