SAP is going to the White House

SAP AG was invited to the White House to showcase Recalls Plus, an app that advances public safety by utilizing available government data.

Recalls Plus allows parents to monitor recalls on their children’s items such as toys, strollers, formula and cribs in a personalized and timely manner.

As part of the Safety Data Initiative of the White House Office of Science and Technology Policy and the US Department of Transportation, “Safety Datapalooza” highlights innovators from the private, non-profit and academic sectors who have utilized freely available government data to build products, services and apps that advance public safety. Additionally, several federal agencies will present how they are making safety data transparent and available to the general public.

Rishi Diwan, vice president, Product Management, Consumer Applications, SAP, the company makes systems that help the world’s best-run businesses and institutions run better, and increasingly these organizations are looking to connect with their consumers and citizens in new and innovative ways.

“With Recalls Plus, we wanted to build an app that provides value directly to consumers, enabling them to live better. The White House’s Safety Data Initiative allows us to present recall information to concerned parents that is relevant and no longer overwhelming. SAP is working on many such new and innovative apps for our customers to engage with their customers in new and meaningful ways.”

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Jim Love, Chief Content Officer, IT World Canada

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