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Softchoice returns to the top spot after an Azure-powered year

Softchoice's Dave MacDonald, John Husband with Tech Data Canada's Rick Reid at the CDN Top 100

After placing in second for the last three years, Softchoice returns to the top in a historic tie for first place on the CDN Top 100 Solution Providers list with CDW Canada.

The Toronto-based solution provider continues to deliver top-gear solutions and lead the pack in the marketplace with an abundance of talent and innovation under the hood. The company recently appointed Vince De Palma as its new president and CEO.

In 2016, Softchoice finished in the $750-800 million revenue range, returning it to the top of the rankings after claiming second place for the past three years. This is the company’s first time at the top of the list since it’s unprecedented seven consecutive years streak as the number one solution provider in Canada.

John Husband

Vice president of sales at Softchoice Canada, John Husband, was on hand at the CDN Top 100 Solution Providers Gala to accept the award. When speaking with CDN at the event, he accredited the growth of the company’s professional managed services and Microsoft Azure offerings.

“We are really proud of the fact that we are the number one Microsoft Azure cloud offering reseller in North America,” Husband said. With Microsoft Canada opening two data centres in Canada in 2016, that’s certainly something a good position to be in.

And in 2017, Husband looks to the rise in cloud adoption as an opportunity for Softchoice to take advantage of. He points to the growing popularity of hybrid cloud with some organizations choosing to leave certain workloads on-premises while taking others to clouds such as Azure.

“Just helping customers with that hybrid cloud solution in any way we can,” said Husband. “We really are starting to see the consumption of workloads in the cloud. Mid-sized to large enterprise are looking at the combination of on-premises and public cloud like Azure.”

Earlier this year, long-time Softchoice president and CEO, Dave MacDonald, announced his retirement. At the Gala event, he was presented with a Life Time Achievement Award.

The list of 100 of the best IT solution providers was released last night at a gala awards ceremony attended by more than 200 channel partners from across the country. You can read the full Top 100 Solution Provider Rankings here.

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