Tim Cook slowly killing a post-Steve Jobs Apple?

Forbes writer Rocco Pendola for The Street in this article wrote earlier this week, in what I assume was a mild expression of frustration with the NHL lockout, Dallas Stars announcer, the great Ralph Strangis, Tweeted: Keep saying “This too shall pass…” and the trick to that phrase is you gotta say it when things are going well.

He wrote this in reference to Apple’s latest blunder on its Maps app in iOS 6.

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According to AllThingsD Apple’s team is in lockdown mode trying to improve the app. Pendola’s point is that Apple released the iPhone 5 for today’s market and not for tomorrow’s market.

I would agree with him. I too wrote a blog post that the iPhone 5 features was a bigger screen and LTE; two things that are already on the market. I asked where is the innovation? It looked to me that Apple was far too busy trying to beat Samsung in the court to actually beat them in the marketplace.

I felt that Apple was playing catch up with the release of iPhone 5. And, Samsung spared no mercy in poking fun at Apple Fanboy in their latest TV commerical.

The title of the Forbes article suggests Apple CEO Tim Cook is slowly killing Apple. You see this a lot in other sectors where the outgoing leader, in this case Steve Jobs appoints his or her own successor. In inevitably it never pans out. Here is an example of why the outgoing leader should never choose the successor. In 1983 my favourite NFL team the Minnesota Vikings announced the retirement of their hall of fame coach Bud Grant. Grant was a legend in the NFL and because of that he was allowed to choose the next coach of the Vikings. Grant picked Les Stekel. Under Stekel the Vikings, who always made the playoffs had its worse season ever at 3-13. Grant was hired back in 1985 and the team did not perform much better.

With Apple, even if they are able to fire Cook, they are unable to bring back Steve Jobs, even with Siri’s help.

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Paolo Del Nibletto
Paolo Del Nibletto
Former editor of Computer Dealer News, covering Canada's IT channel community.

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