Will Microsoft rebrand Windows Live Search next year?

November 25, 2008
Microsoft To Rebrand Search. Will It Be Kumo?
Michael Arrington writes that next year, Microsoft will launch its Windows Live Search under a new brand name.

“We don’t know is what that new brand will be…According to our source, a ‘final’ decision has been made, but…it could change…LiveSide is saying there’s evidence the new search brand will be Kumo, which means ‘cloud’ or ‘spider’ in Japanese. Microsoft won’t comment on the name change, or even if there is a name change. But our sources caution us that nothing has been finalized, and the fate of Yahoo could swing this one way or another as well.”

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Apple’s new Macbooks: flop or fiasco?
ZD Net
Robin Harris comments on what Apple may be doing wrong in today’s notebook economy.

“Apple’s biggest problem is that it is building extra cost into a product category that is moving down in average selling price. Windows notebook prices have dropped 20 per cenr in the last two years – while Macbook prices have stayed steady.”

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Enterprise storage is for the little people too
The Register
Team Register highlights the sweet spot of the marketplace now for enterprise storage.

“Small and medium-sized businesses are the great untapped market for the computer storage industry. They remain untapped, for good reason. Money. Or lack of…the sort of sums bandied about for computer storage systems aimed at the enterprise look prohibitive. However, all the reasons that big businesses are investing in storage systems are reasons why SMEs should be investigating their own storage strategies.”

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Maxine Cheung
Maxine Cheung
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