July 11, 2007
The death of the page view
Digital Daily
John Paczkowski reports Web 2.0 is driving a change in how Nielsen/Net Ratings compares Web sites. Page views are out, total time spent at the site is in.
Why the sudden change? The increasing popularity of AJAX (Asynchronous JavaScript and XML), which allows a Web site to refresh content without reloading an entire page, demanded it.”
Still waiting on broadband over powerlines
TechDirt
Carlo Longino wonders if all the hype about broadband over powerlines (BPL) will ever come to fruition.
“For quite some time — nearly ten years — we’ve been hearing about the supposed benefits of broadband over powerlines (BPL) and how it would deliver a new competitor into the broadband market. The only problem is that it’s never gone anywhere, despite the neverending hype.”
New tool for snooping on employees who blog
Information Week
John Foley reports on a new start-up company launching a product to help companies keep tabs on employee blogging.
“Experience shows that businesses are well advised to pay attention to what employees post online, but Techrigy’s technology (part software, part service) sounds like corporate oversight taken a step too far.”