Microsoft prepares new ‘Next’ website

Microsoft appears to be preparing to launch a new website called “Next” where it will share information about new technologies it and others are developing.

“It’s Microsoft’s home for stories and conversations about what’s new and on the horizon,” according to the “about” page.

For now, the main page says that the site is “coming soon.” The only blog post says: “Congrats if you found this site already…you weren’t supposed to! We’ll be back soon.”

It was written by Steve Clayton, who has worked at Microsoft for 13 years and, according to his profile, recently moved to the company’s Redmond, Washington, headquarters “to work on storytelling.”

The site will offer stories about people at Microsoft and the technologies they are developing, according to the “about” page. “It’s not all about Microsoft though — we’ll look at where technology is going, how it will impact our lives and what the important trends are. Innovations and innovators of all types are fair game here and we’ll shine a light on them as well as on Microsoft,” it says.

Microsoft will welcome feedback about the kinds of topics it should cover on the site, it said. “The site is ultimately for you, to show you who we are, what we’re about and where we’re headed,” it says.

The main page also includes a list of items posted on Twitter from Microsoft’s Twitter account. The URL links the site to Microsoft’s TechNet blogs, which often cover technical topics related to the company’s products.

Microsoft did not immediately respond to a request for comment about the site or when it will go live.

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Jim Love, Chief Content Officer, IT World Canada

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