HCM vendor Ceridian set to rebrand in January

Human capital management (HCM) technology vendor Ceridian plans to change its name to Dayforce, a move expected to become effective next month. The company made the announcement at its INSIGHTS 2023 conference in October.

“The focus on the Dayforce brand signals the ambitions and opportunity of the company – to increase its leadership in cloud HCM as it enables more organizations to realize their full people potential, operate with confidence, and unlock quantifiable value,” the company said.

“As Dayforce, the company stays true to its brand promise, ‘Makes Work Life Better,’ but is expanding how it is done through new innovations and best-in-class experiences across every stage of the customer journey.”

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Jim Love, Chief Content Officer, IT World Canada

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