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Citrix partner strategy leans on hybrid cloud and Wrike acquisition

Channel Strategy, LeadershipBy Alex CoopFebruary 11, 2021

Last year, the message was loud and clear: Partners should familiarize themselves with Citrix Workspace and move beyond virtualization. Kicking off 2021, Bronwyn Hastings, senior vice-president of worldwide channel sales for Citrix, is sticking closely to last year’s script.

HP launches Amplify Impact program to drive partner sustainability initiatives

Channel Strategy, MarketingBy Lynn GreinerFebruary 11, 2021

Today HP Inc.’s Amplify partner program, which went live last November, received a new component, Amplify Impact.

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Hashtag Trending – Salesforce and the 9-5 workweek, Twitter and subscription models; Kitty lawyer mishap

PodcastsBy Alex CoopFebruary 11, 2021

Salesforce cancels the 9-5 workweek, Twitter experiments with subscription models, and the lawyer with the kitty filter becomes an internet sensation.

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