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SAP dangles zero-per cent financing to entice SMBs

SoftwareSAP

Business software vendor SAP AG is looking to grow its presence with small and medium-sized businesses (SMBs) with a “buy now, pay later” offering to entice them to invest in SAP’s enterprise resource planning (ERP) solutions.

SAP will offer SMB customers zero-percent financing for up to 24 months on the purchase of any SAP product bought through the channel. According to the vendor, SMBs are putting a priority on technology investments to help transform their businesses and SAP’s new financing program, will help lower the total cost of ownership of SAP solutions for SMBs.

“With more than 80 per cent of our 253,500 customers being SMEs, SAP recognizes the importance of providing these business owners with the option to easily invest in new technologies in a flexible manner,” said Kevin Gilroy, senior vice-president and general manager, global SME segment and indirect channels, SAP, in a statement. “SMEs want customized solutions at comfortable price points and with the option to access simple and compelling financing. With the “buy now, pay later” plan available via our extensive ecosystem of partners, we will be able to provide SMEs with an easy way to upgrade their current IT landscapes without worrying about costs. We rely heavily on our partners to bring tailored offerings to these customers and they continue to impress us with their dedication to helping SMEs grow their business.”

The program is available now in 12 countries, including Canada. It will run through Sept. 30, 2014 and includes SAP software and one year of maintenance.