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Microsoft pushes channel incentives for cloud transformation

Washington – At the recently concluded Microsoft Worldwide Partner Conference, the software giant introduced several new channel incentives to help ease the transition for solution providers with cloud.

Spearheading this effort was Gavriella Schuster, Microsoft’s worldwide SMS&P vice president. Schuster outlined four cloud transformation incentives such as waving the first year silver cloud competency fees.

In this video interview from the show, Schuster talks about all of the new incentives offered by the company along with strategy behind these moves and how developing a cloud and hybrid cloud practice needs a strong first year investment from the channel.