Channel Strategy


Channel Bytes January 21, 2022 – an acquisition; a sale; two partnerships; and more

View from above of office working destop. Copyspace and background of working table.

Staying informed is a constant challenge. There’s so much to do, and so little time. But we…

3 min read

Recent Channel Strategy Stories

Channel Bytes January 21, 2022 – an acquisition; a sale; two partnerships; and more

Staying informed is a constant challenge. There’s so much to do, and so little time. But we…

3 min read

Microsoft releases out-of-band patches to address issues from January’s Patch Tuesday

2 min read

Coffee Briefing Jan. 18, 2022 – IBM Canada’s new president; TD’s new stock-trading app; Trulioo’s first CPO; and more

Coffee Briefings are timely deliveries of the latest ITWC headlines, interviews, and podcasts. This briefing is delivered by IT World Canada’s editorial team!

6 min read

Channel Bytes January 14, 2022 – new switches; partner hunting; class action; and more

Staying informed is a constant challenge. There’s so much to do, and so little time. But we…

3 min read

Log4Shell bug used to deploy NightSky ransomware on VMware Horizon, says Microsoft

Threat actors continue trying to exploit the vulnerabilities in the open-source Apache log4j2 library collectively known as…

2 min read

Channel Strategy News

Five Marketing Errors

Consultant Michael Hepworth, who produces The StreetSmart Marketer newsletter, urges companies to avoid these common mistakes:

Marketing Your Company: Finding the Right Target

VARs have to engage in at least a little marketing to pull in business. But partners we interviewed warn that broad campaigns don’t work any more. And forget about golf. To pull in customers, firms have to stress their ability to assemble solutions and to find niche markets

Pumping a new delivery model

A Calgary solution provider believes offering software as a service products to niche markets is the road to fast growth

Welcome news for the channel

System builders should be pleased AMD intends to buy graphics chipmaker ATI. It will give Intel more competition

ISVs search for Google tools

Independent software vendors are increasingly looking at a new source of tools for their applications and their operations: Google.

Distributor ASI looks west

ASI Computer Technologies hopes to open a Vancouver distribution centre by the end of the year as it expands service across the country and moves into new product markets.


Magazine

https://digital.itwc.ca/1171077

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