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Channel Strategy

New Microsoft CEO an unknown to the Canadian channel

The one constant the Canadian channel community has about the new CEO of Microsoft Satya Nadella is that they don’t know anything about him. Harry...

Nine tech vendor Super Bowl commercials

Nine tech vendor Super Bowl commercials There's no bigger marketing stage than the Super Bowl. And with ad prices reaching astronomical sums for a spot during the...

The lip service given to marketing

Sometimes talking customers into “doing the right thing” is as tough as communicating with horses. 3D was cool but no one stampeded to buy it. Cloud...

Flash storage vendor enhances channel program

Networked Flash storage appliance vendor Astute Networks has announced a number of enhancements to its AstuteNet program for its channel partners targeting what it...

Bankable Leadership: Empowerment requires smart risks

The following is the fifth excerpt from New York Times best-selling author and executive coach Dr. Tasha Eurich’s new book Bankable Leadership.    If empowerment is so...

Why Guy Kawasaki says unvoluntary adoption is the ‘holy grail of marketing’

We sat down with former Apple evangelist, author, and speaker Guy Kawasaki Jan. 22 at Avaya Evolutions in Toronto and focused our interview on...

ViewSonic goes vertical to the hospitality sector

After a successful CES event in Las Vegas, ViewSonic has introduced a new line of ultra-slim displays specifically for the hospitality market. ViewSonic's new VT display series...

Intel confirms its reducing staff by 5,000

As layoffs go, this one from Intel will not be as harsh as others in the IT sector. Intel Corp. confirmed that it plans to...

Poor choice of celebrities at CES this year

Poor choice of celebrities at CES this year If you compare the star quality of last year’s CES celebrity lineup to 2014’s show, CES has...

Video delivery infrastructure vendor seeks channel partners

Harmonic, a San Jose, Calif.-based developer of video delivery infrastructure solutions, has launched a new channel program to help it recruit and support an...

Coolest, craziest new products at CES 2014

Coolest, craziest new products at CES 2014 Each year the International Consumer Electronics Show in Las Vegas produces some of the most interesting to...

More than half of you will get a raise in 2014, new study reveals

Good news first! According to a new IT survey more than half of the people working in high tech will get a raise in...

Top solution provider hires veteran sales leader

Channel veteran Enza Alexander has been hired by CDN Top 100 Solution Provider FlexITy Solutions Inc. of Toronto to be its new executive vice president...

A pragmatic way of asking for referrals

Getting your sales team to ask for referrals can be a challenging process in and of itself. As we have discussed in a previous article The...

Barcode vendor redesigns its Web site for the channel

Wasp Barcode Technologies has updated its Web site: waspbarcode.com to be more video and channel focused. The new site includes portals to help direct solution providers to...

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