Channel Strategy


C4 Profile: Phil Soper, Chief Commercial Officer, HPE – Driving success during COVID

Phil Soper expected challenges in his new role as Chief Commercial Officer for HPE (Hewlett Packard Enterprises),…

2 min read

Recent Channel Strategy Stories

C4 Profile: Phil Soper, Chief Commercial Officer, HPE – Driving success during COVID

Phil Soper expected challenges in his new role as Chief Commercial Officer for HPE (Hewlett Packard Enterprises),…

2 min read

Canadian tech diversity and inclusion in the spotlight

3 min read

The r/msp update, Feb. 22, 2021: Cryptolocker strikes, and cyber insurance application tips

A quick look at some r/MSP chatter – we got SMBs seeking help after a cyberattack, cyber insurance tips for MSPs, and more.

< 1 min read

Microsoft Partner of the Year Awards nominations are live, includes new awards

The opening of nominations for the Microsoft Partner of the Year Awards means channel partners have an opportunity to tout their customer success stories and gain serious recognition at the July 14-15 event.

2 min read

IDC says 25% of channel partners will change focus, be acquired, or fizzle out in 2021

During its predictions webcast, IDC said that 2021 is the year of massive change and the year of the IP. Find out why.

3 min read

Channel Strategy News

SaaS moves to the mainstream

Research shows that 26 per cent of companies use at least one SAAS application in their business in 2007, up from just 11 per cent in 2006

CDW goes to class

Direct market reseller has a targeted market approach and is willing to form partnerships with the channel for implementation services

Death by phone

Everyone has a cellphone so why is the industry telling us we don’t need one?


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