At the Canadian Channel Chiefs Council (C4) we wrestle with the many business issues that channel leaders face in their day to day lives — managing, coaching, guiding, directing and fueling partners to drive mutual business growth.
A channel marketing professional’s life can be very busy, but the niche nature of the business often…
It’s not hyperbolic to suggest that without the channel partner community, the innovation scene in Canada would…
Xerox Canada is offering its channel partners new marketing tools to help them sell their managed print…
With majority of Canadian channel partners falling under the small-to-medium-sized business (SMB) umbrella, it can be difficult…
You’ve got to know how to delete stuff. It’s not a profound insight, but it was a…
If you’re a channel partner and you don’t know Kate Bergsma; then you should connect with her…
Company engineers, designers and marketers are coming up with some fantastic products and product ideas. They’re just…
SAN FRANCISCO – Karen Walker, the CMO of Cisco Systems, said the San Jose, Calif.-based networking and…
Contrary to popular believe email marketing is not dead. However, you need to know how to do…
There is no such thing as set it and forget it; when it comes to marketing your…
San Diego, CA – Channel programs come and go but it’s rare that a company revamps its marketing…
For this week’s CDN #FollowFriday, we are showcasing experts in tech marketing that could offer insight in presenting products…
Facebook and IBM Commerce today announced a new partnership to offer tailored social marketing. Under the agreement,…
Data protection and recovery solutions provider Arcserve today announced that it is launching a new partner program.…
